Sign and logotype
Protective area of the mark
Typography
Color palette
Visual identity project for the marketing agency aims to portray a sense of determination and ambition through the use of mountain imagery. The leitmotif of mountains represents the challenges and obstacles that businesses face on their journey to achieving their goals.
The color scheme for the project will focus on black and grey, evoking a sense of calm and strength. The font used for the brand is bold and modern, symbolizing the agency's forward-thinking approach to marketing.
The logo for the agency feature a mountains contours, surrounded by a square shape that represents unity and completeness. The mountain peak symbolizes the ultimate goal that businesses strive to reach, while the circular shape represents the agency's role in helping businesses navigate the path to success.
Overall, the visual identity of the marketing agency is centered on the idea of overcoming challenges and achieving lofty goals, using mountain imagery to convey a sense of determination and strength.
Client: Recreate
Challenge: Visual identity for a new creative agency from Wroclaw
