
Sign and logotype

Protective area of the mark

Typography

Color palette


Displaying the mark on various backgrounds


Visual identity project for the network of bicycle routes in Lower Silesia. The logo shows an eagle combined into a bicycle, which is to clearly refer to the coat of arms of the region. The dominant colors are black and yellow, which also refer to the tradition of Lower Silesia. The logo has been designed to fit well with other UMWD projects.
Client: UMWD
Challenge: Visual identity for a new network of bicycle routes in Lower Silesia