Client: Projekt Prawny
Challenge: The challenge was to create a clear and approachable legal brand.
This project started with the belief that legal communication should be clear and accessible. I researched how clients interact with law firms and found that most identities felt distant and overwhelming. The aim was to design a system that communicates expertise with simplicity and trust.
I created a confident visual identity built around a geometric monogram, a refined color palette of purple, black and white, and typography designed for legibility. The brand extends across print, templates and digital, ensuring consistency and clarity at every touchpoint.
The website was designed as a responsive platform where complex processes become easy to follow. Content is structured, interactions intuitive, and tools accessible. The result is a legal brand that feels modern, approachable and trustworthy.
